Rarelyalways (London, UK)
Producer / Songwriter / Multi-Instrumentalist / Artist
London-based multidisciplinary artist Rarelyalways is known for his shapeshifting sound. Known to blend hints of great British one-offs like Tricky, Roots Manuva, or the more laid-back Dizzy Rascal, trip-hop, jazz, and undercurrents of rock, and J Dilla-style beats–he is impossible to pigeonhole.
From a young age, Rarely learned that music had functions beyond entertainment. Born in London to a West African family and raised by his single, gospel-loving father, who was a drummer, Rarely attended The BRIT School, and spent long afternoons playing practice spaces, honing the power of playing music for music’s sake.
Influenced by his time in the South London gig circuit playing trip hop and heavy rock alongside artists like King Krule, Henry Wu and the Tomorrow's Warriors jazz collective, his music adopts a dark, mysterious tone and moves freely across hip hop, jazz, and beyond.
His 2020 debut EP Baby Buffalo was praised by The FADER and Pitchfork for its minimalist swagger and distinct flavor before his first album WORK, which came out on the record label Innovative Leisure in 2023.